Saturday, December 20, 2008


The bailout of the "Big 3" (with Ford ever in the shadow of dipping their hands in at any moment) has been approved! Some people have been advocates while others bitter proponents. Time will determine whether or not this decision was worth pursuing. What has this decision's consequences mean to the future to Rucking Fidiculous?

I am old enough to remember waiting on lines during the oil embargo of the early '70s. Nightmares of getting up 4AM in order to line up for whatever gasoline might be available. Illegally parking in the streets until the station would open. As a pre-teen, I was shocked to see fist fights over drivers accusing one another of cutting the line. The chaos caused by the embargo had sparked society's awareness that this path of fossil fuels compromises our way of life in many, many ways. The American car companies were staples of industry and were a clear barometer into the economic situation.
During the later 70s, pollution control became a higher priority. Caught off guard, the auto makers were incapable to transitioning their assembly lines quickly enough to address the new standard. Also, the desire to increase gas mileage became paramount. The auto companies coped while Chrysler croaked. In Chapter 11, Chrysler eventually pulled through to become successful enough until now.

The Middle East conflict was never far from anyone's mind since the Arabs felt the embargo would coerce the West to support their cause. Many college students were perplexed about what direction their support should move. Many of their parents views were shaped by the generation involved in WWII. Everyone knew someone from the wartime. Support for Israel was unquestioned because of the Jews plight from Nazi Germany. The 1960s brought out the hippie view which brought Civil Rights into everyone's living room via TV. Any oppressed people become the focus of the movement. When the Palestinians took radical steps to generate attention, they were influenced by the reaction society was having from the Civil Rights. Riding the coattails of radical 60s icons, the terrorists put their cause to the forefront of the evening news during the 70s. People took notice and started to question support for Israel. The oppressed people must be the Arabs since they are so moved for their cause. Oil became the fuel for the Arabs for political gains. Today, Arab oil has lost its luster and is solely used for supporting terrorism and bolstering the population boom in the Arab world.

Throughout the 80s, the US auto makers constantly played catch up. Troubling years and low gas prices led to little memory of the hardship the embargo caused. Technology was moving forward, but not at the pace the Generation Y members are accustom to. Advances in anything today are done at sprinting speeds. One can rest assure that next year computers will be faster. That internet programs will have upgrades. That the iphone will only get better!! I love the iphone!

The car companies today are giving people flashbacks of a more troubling time. Tired of the reported turmoil between Unions and the CEOs, the current frontpage news is leading a backlash towards the fighting. Most people have been listening to Al Gore soapbox the green future. He was a global warming cohort. As the environment becomes an ever important resource, he yelled the US is the big criminal in spilling environmental distress. Deliberately igniting anger towards the US, Gore fueled feelings of disgust around the world to an audience which already had tremendous contempt for this country. When gas prices skyrocketed, he shouted at US automakers for not keeping up with Toyota and their move towards hybrids. All evidence showed the vehicles Toyota made were not financially viable for most. When the Big 3 were asked about what will they do to compete, they answered the technology is not good enough to create an all electric vehicle with financial responsibility, reliability, and responsive to the American driving patterns. The Big 3 have made some hybrids in the meantime. The biggest argument for answering the financial viability was the increased gas price. The high cost of oil sparked a revolution in green tech. It became a potentially profitable alternative. This sparked Wall Street interest! But now that gas is plummeting...

The interest in investing in green tech is disappearing because it is no longer financially attractive. The world has fallen from good times to a new recessionary period, possibly leading to a depression. Money for research is drying up fast! No one will ever settle for the status quo. Therefore, green tech is the future. But maybe not appropriate for the present. Maybe the Big 3 were right all along about the tech for the green car not being ready today. The Chevy Volt shows they are taking the direction seriously and will make it available when its timely. Until then, I think Gore should shut his pie hole. I think Obama should stop telling the coal industry and power plants that run this country that unless they convert to green tech he will fine them. Maybe when the US starts referring to a car czar for fiscal responsibilty, we can start seeing that when the business world is ready to present the green tech we want, they will. Leave the Czar in Russia! The bailout is done, like it or not. Leave the government out of their business.

1 comment:

Alena said...

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